Kevin Ranslem Oskow
WEB MEDIA DIRECTOR / e-COMMERCE / SEARCH MARKETING
Accomplished professional with more than 6 years of proven success in web and business leadership, marketing, management and development. Proactive. Data and results driven. An exceptional communicator with a proven track record of driving organizational growth, image and efficiency.
11208 Vista Sorrento Parkway J210, San Diego, CA 92130
+1 (858) 848-5382
Kevin@KevinOskow.com
Director Profile
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PROFESSIONAL SUMMARY
ADVANCED, 6 years
Expert in building and transforming teams and organizations within high pressure environments. Experienced at developing systems and infrastructures to support the realization of team vision and mission. Veteran at marketing campaigns to ensure fiscal stability and strategic growth. Extensive qualifications in the following competencies:
- Process Improvement
- Budget Team Oversight
- Marketing & Media Strategies
- Performance Evaluation & Enhancement
- Constituent Relations
- Promotions & Publications
- Project & Event Management
- Direction, Re-engineering of Mission & Focus
Career Synopsis
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Director of Business Development
FEB 2009 - PRESENT
Lynch Interactive, Carlsbad, CA
Managed marketing development, graphic design, business growth and partner relations for the advertising agency to increase sales for its clients. Clients included local companies and international companies such as Make-a-Wish Foundation and Carlsbad Chamber of Commerce.
- Managed multi-disciplinary team of designers, consultants and engineers
- Project management and product development
- System and web application planning
- Develop, manage and consult on SEM/PPC
- SEO planning, implementation, management and QA
- Creative direction & usability planning
- Graphic design with current design standards and trends
- Information Architecture
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Web Media Director
2006 - 2009
JP Communications Inc., San Marcos, CA
Directed all marketing and project management for vertical search engine development and a client base of over 1,000 advertisers. Increased sales opportunities for our firm as well as directed targeted traffic to our clients.
- Project management for design, development, SEM and editorial staff
- Lead project planning committee for group involvement in company development
- Created graphic, web and print design
- Strategiclly planned for increasing profit and production efficiently
- Managed all technology, hardware and software
- Partner relationships and development
- Maintained contact for all technology service providers
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Advertising & IT Manager
2004 - 2006
Libra Wholesale Inc., Minneapolis, MN
Responsible for all internal marketing, project management, servers and office technology. Increased online sales through more efficient processes, wider online visibility and strong direct promotional outreach.
- Developed Web sites with SEO standards
- Managed Web Marketing & SEM
- Performed marketing research and compiled aggressive advertising budget for Libra’s 2 Web sites
- Developed and maintained strong working partnerships with advertisers, programmers, consultants, and owners to ensure product development and maintenance
- Implemented and managed MS Small Business Server 2003 for 24 users
- Managed all technology-related inventory including computers, printers, copiers, server, and phone systems
- Restructured graphic design department to increase efficiency
- Worked with owners to set up computerized photo studio
- Redesigned LibraUSA.com and created BigDealsOutlet.com with shared backend to increase efficiency in updating of company sites
- Coordinated all aspects of product development for the IT Department and Web site development
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Portfolio Samples
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Leadership & Community Involvement
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- Board of Directors - San Diego Jewish Federation – Present
- President - San Diego Jewish Federation’s Young Adult Division – Present
- Vice President - San Diego Jewish Federation’s Young Adult Division – 2009
- Board - San Diego Jewish Federation’s Young Adult Division – 2006 -2009
- Youth Group Advisor for B’nai Brith Youth Organization – 1998 - 2006
Awards & Acknowledgements
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- Google Ad-Words Certified for managing corporate online marketing management – 2007
- Search Engine Marketing Professional Organization Certification – SEMPO Institute – 2008
- Board Member for SEMPO (Contributed to course work on “Search”) – 2008
- Guest Speaker for High Tech Marketing Association on Vertical Search and Web Marketing – 2008
- Authored coursework for Search Engine Marketing Professionals Organization – 2007
- Jewish Community and Leadership Recognition – 1998, 2000, 2006 – 2010
- Employee of the year Libra USA 2005 | JP Communications Inc – 2008
Computer & Software Skills
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Operating Systems
Windows 95-7, NT and Server (Windows 7 Beta Tester), Macintosh 7-10.6, KDE and Gnome releases of Linux/Unix, Web OS beta tester – various applications Software
MS Office, Project, Visio, Adobe Photoshop, Illustrator and Image Ready, Macromedia Dreamweaver, Fireworks and Freehand. Working knowledge of Macromedia Flash and Adobe DirectorProgramming Languages
Working Knowledge of HTML, DHTML, XHTML, XML, JS, Perl, Java, PHP and ASP.netDatabases/Web Servers
Working Knowledge of MySQL, Apache, D3/Pick, LAMP, WAMP and Small Business Server 2003.Content Management Systems
Magento Commerce, Xoops, Mambo Server, Joomla, Wordpress, Drupal, Interspire Email Marketing, and RelayWeb Applications
NetSuites Saas Business Software, Lyris Email Marketing, Constant Contact, Google Adwords Editor, Web CEO, Internet Business Promoter, Wordtracker, Google Keywords Tool, Google Webmater ToolsBack to top